OUR STORY

Guiding Student-Athletes to Financial Freedom:

Pinnacle Athlete Solutions was founded by Greg and Shannan Sorrell after recognizing a significant need to help athletes navigate the complexities of managing their NIL earnings. With two children who played college sports in the SEC, Greg and Shannan have firsthand experience with the challenges athletes face when balancing sports, academics, and financial responsibilities.

OUR VISION:

To empower student-athletes with the knowledge and tools to turn their NIL earnings into a foundation for lifelong success.

ABOUT THE FOUNDERS

Greg and Shannan Sorrell are dedicated to making a positive impact in the lives of student-athletes. Their passion for financial education and advocacy comes from personal experience and a deep understanding of the unique challenges athletes face in managing their money.